Managing a Crisis

by Admin 11st February 2016 06:56

PR Agency One is an award winning PR agency, working for a range of clients each with very differing needs.  "Understanding the importance of managing a crisis is crucial for our agency".  Head James Crawford knows the importance of managing a crisis on behalf of clients.  "In today's 24 hour news and social media driven world speed is of the essence".

"When we looked for a research firm to conduct research to support our clients,  we didn’t want one that ran to a fixed schedule at specific times and took days to report back the findings.   Usurv has been incredibly flexible, always on and has enabled our agency to run surveys amongst different respondent groups, with different sample sizes and get back findings at any time and on any day of the week”.

During a crisis it is crucial to get consumer feedback regularly on an issue when it arises in as near to real time as possible.  Social Media helps with listening in to conversations, but sometimes questions are needed to supplement what is heard during these conversations.  Surveys can be set up in minutes with results rolling in almost immediately on Usurv and findings from projects are available instantly online via your own client dashboard with all the tools built in for sophisticated analysis.

Omnibus Surveys

by Admin 15th February 2013 07:20

 

Ever run an omnibus survey? Just have a couple of questions?  In all likelihood if you have you have had to wait for the bus, been told what sample size to run and when to run it.

Usurv is omnibus with flex.  You decide when to run a survey, how many people to ask, who to ask and you get to see results instantly, all analysable online.  What’s more you can be assured that yours is the only question being asked and an extremely cost effective price.  Usurv brings new meaning to the word flexibus.

Categories: Omnibus Surveys

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