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- Self Service Research
- Reach 4 million UK consumers
Usurv delivers cost effective, real time results.
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Usurv is strongly committed to data quality
We have a flexible sampling approach that allows
users to choose the profile of respondents they require, ranging from fully weighted and representative of the last census statistics to targeted at particular demographics.
We have developed a unique dynamic sampling system that recognises respondents’ profiles and only samples those who qualify for each project in the proportion they are needed.
Continuous profiling allows clients to target respondents or analyse results against a bank of different profiling questions, thereby ensuring only relevant respondents for each project.
Respondents undergo continual stress tests to ensure that they answer correctly and are prevented from taking part in subsequent surveys if their answers are deemed to be sub-standard.
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